Monday, 27 September 2010

The Clique analysis

http://www.youtube.com/watch?v=3W9yW0hRZLQ&feature=related (embedded is disabled)

The Clique is a low-budget 'chick flick' film that wasn't released in cinemas instead direct-to-dvd based on a novel series by Lisi Harrison. American personality star Tyra Banks was the executive producer. The film really gave a fair chance to new actors and actress' as the lead role Massie Block was given to first job actress Elizabeth Mclaughlin. It also stars Bridget Mendler a disney channel actress that has featured as lead roles in 'Good Luck Charlie' and  'Wizards of Waverly Place' both Disney Channel Original Series.

The film starts with production company sequences that last for around 10 seconds and then the main titles come up. The genre is stated pretty much right away as the titles slide across a pink and yellow diamondy background and the title of the film "the clique" has a font that is like real diamonds, there is also a twinkle sound. The actual movie starts with cute twinkly girl music and an extreme long shot of a wealthy looking house. The camera tracks through the hall way of the house really fast and goes into the main character Massies bedroom where she is in her bed screaming at her parents and acting like a spoilt brat. The set-up of cameras is multiple camera.

The character is explained clearly in the first 2 minutes her dad is a successful business man and she is a "daddys girl" after the parents are firm with their daughter a small puppy resembling a pugg or chuiauau comes running into her room and sits up on the bed. Massie then talks to the puppy and says "this is almost as bad as when i lost my prada bag"

I think the first opening minutes achieve the genre,location and description of character and plot.


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